Yaniv Shneiderman is the CEO and founder of BlazePod, pioneering the global reactive training movement. With a passion for SportsTech innovation, he empowers athletes and trainers to achieve peak performance through cutting-edge solutions.
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Guest Resources
Yaniv’s LinkedIn – Connect Yaniv on LinkedIn.
BlazePod – Reaction Lights Training for Agility and Reflex Workout.
Yaniv’s Email – Reach out to Yaniv.
3 Value Bombs
1) Versatility is the key to a crowded market.
2) Overcoming the resistance to change is done through educating and articulating the importance of the reactive training methodology and using the community to growthe awareness to it.
3) The only way to succeed in being an entrepreneur in this time is having a strong mentality , a huge belief in your mission and vision and surrounding yourself with amazing people.
Sponsor
Thrivetime Show: Attend the world’s highest-rated business growth workshop taught personally by Clay Clark at ThrivetimeShow.com/eofire!
Airbnb: If you’ve got an extended trip coming up and need a little help hosting while you’re away, hire a co-host to do the work for you! Find a co-host at Airbnb.com/host!
Show Notes
**Click the time stamp to jump directly to that point in the episode.
Today’s Audio MASTERCLASS: How We’re Disrupting SportsTech with Reactive Training for the Masses
[1:39] – Yaniv shares something that he believes about becoming successful that most people disagree with.
- People think that building a physical product has to be decorated or different. Instead of building separate devices for a niche market, build a versatile product that adapts to athletes, kids, patients, trainers and coaches. Versatility is the key to a crowded market.
[2:37] – Yaniv talks about what is reactive training and why is it becoming essential for athletes of all levels.
- Athletes in all levels are required to identify, visually process and physically take action while thinking what is happening in a matchWinning or losing depends on how they react fast in teir sport.
- Reactive training is the athletes’ way to train, measure and improve their reaction time and improve their decision making in a split of a second. It is the ability to train your body and mind to react faster.
[4:05] – Yaniv gives an example of a pro athlete that use this.
- Lamine Yamal , the Spanish professional footballer move his feet fast to respond to visual cues on the field.
[5:26] – Yaniv talks about how reactive training benefit entrepreneurs who work from home.
- Entrepreneurs are always required to be sharp and concentrated to make the right decisions and eliminate fear, hesitation and be in control of their actions and thoughts.
- Training your mind to think clearly makes you sharp and ready to start your day to take the challenges that come your way.
[6:57] – Yaniv tells us the AHA moment that led to the creation of BlazePod.
- It started when he wanted to create an interactive playground for kids. One day, he saw Ronaldo training on something to improve his reaction time. He looked ou for that product and he saw that is was expensive and not accessible for the mass market and that reactive training is only available fro elite athletes. He realized that it is a huge opportunity to open a new category and make the reactive training methodology accessible for all.
[8:45] – A timeout to thank our sponsors!
- Airbnb: If you’ve got an extended trip coming up and need a little help hosting while you’re away, hire a co-host to do the work for you! Find a co-host at Airbnb.com/host!
- Thrivetime Show: Attend the world’s highest-rated business growth workshop taught personally by Clay Clark at ThrivetimeShow.com/eofire!
[11:52] – Yaniv talks about the #1 challenge he faced in bringing SportsTech innovation to the world.
- The biggest challenge for them was educating the market since they are introducing a new category to users to the importance of reactive training. Overcoming their resistance to change by giving tutorials and testimonials and working a lot on education.
- Trainers and coaches have a certain way to train so its all about education and using the community to grow the awareness and articulate the importance of the reactive training methodology.
[13:52] – Yaniv talks about how both data and technology personalizes training for athletes and coaches.
- Technology is the tool that helps us create the training and collects the data and it is mandatory to be able to use that technology.
- When you work with athletes, you have to base their training over data. Initially, make a test data to establish a specific KPI and using the data to know their baseline or starting point.
- You can create customize training programs based on the data that is tailor-made to the specific athletes.
[16:02] – Yaniv shares how Blazepod accomplish being the No. 1 solution to a real problem.
- They have two amazing factors and that is accessibility and versatility.
- They came up with a solution that is highly accessible that anyone can utilize and affordable to a wide audience.
- By making BlazePod a versatile product, they were able to penetrate the market faster providing more and more value for different cases and roles for different sports.
[18:15] – Yaniv gives his key takeaway.
- The only way to succeed in being an entrepreneur in this time is having a strong mentality , a huge belief in your mission and vision and surrounding yourself with amazing people.
[19:04] – Call to action.
- Yaniv’s LinkedIn – Connect Yaniv on LinkedIn.
- BlazePod – Reaction Lights Training for Agility and Reflex Workout.
- Yaniv’s Email – Reach out to Yaniv.
[19:30] – Thank you to our Sponsor!
- Thrivetime Show: Attend the world’s highest-rated business growth workshop taught personally by Clay Clark at ThrivetimeShow.com/eofire!
Killer Resources!
1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!
2) Free Podcast Course: Learn from JLD how to create and launch your podcast!
3) Podcasters’ Paradise: The #1 podcasting community in the world!