Steven Montgomery, Founder and CEO of ResiBrands, is transforming “boring” businesses into powerhouses. From college dropout to leading the nation’s fastest-growing home service franchises, he’s revolutionizing entrepreneurship with ResiBrands.
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Guest Resource
ResiBrands – Check out Steven’s website.
3 Value Bombs
1) There are thousands of decisions to make when you start a business and it can be overwhelming. Franchising gets rid of those decision making and allows you to jump at 1 rather than starting from 0.
2) Franchising is big and large scale and it allows consistency. You can build your business faster with franchising than building your own brand.
3) Franchising is great but it is not for everybody especially for people who are more creative and who wants to build their brand in their own way.
Sponsor
HubSpot: Get ready for growth, without the growing pains! Visit HubSpot.com/spotlight to see the dozens of major product updates that’ll make impossible growth feel impossibly easy!
Show Notes
**Click the time stamp to jump directly to that point in the episode.
Today’s Audio MASTERCLASS: All Successful Business Owners Started Somewhere
[1:03] – Steven shares something that he believes about becoming successful that most people disagree with.
- Success is as simple as starting. Most people think its complicated to start a business but it is not.
[1:41] – Steven talks about the hardest step to take as an Entrepreneur.
- The hardest step for an entrepreneur to take is going from 0 to 1 especially for first time entrepreneurs but Franchising makes it less difficult.
- There are thousands of decisions to make when you start a business and it can be overwhelming. He loves franchising because it gets rid of those decision making and allows you to jump at 1 rather than starting from 0.
[2:56] – Steven talks about Home Service Revolution.
- Home Service revolution is the change that is happening in home services right now.
- Homes are more expensive and a large percentage of income is seen in home services and with that, the expectations of customers has sky rocketed and the demands are high because now they have choices for quality services.
[7:20] – Steven talks about Franchising 101.
- It is not true that you are not the owner when you franchise a business. When you franchise, you have the licensing agreement to operate and that makes you the business owner of that local business.
- Franchising is big and large scale and it allows consistency. You can build your business faster with franchising than building your own brand.
[11:05] – A timeout to thank our sponsor!
- HubSpot: Get ready for growth, without the growing pains! Visit HubSpot.com/spotlight to see the dozens of major product updates that’ll make impossible growth feel impossibly easy!
[14:24] – Steven talks about the Myths about Franchising.
- First myth is you are an employee of the brand. You are the a Franchise Owner and not an employee. Franchising is a legit entrepreneurial endeavor and it is easier to scale because you have the Franchisor as your business partner.
- Franchisee is a customer or the Franchisor. No, they are business partners.
- Franchising is great but it is not for everybody especially for people who are more creative and who wants to build their brand in their own way.
- Another myth in franchising is thinking that there are not a lot of options. There are 4000 brands in America to choose from especially in the space of Home Services.
[18:43] – Steven talks about his new business partner Codie Sanchez.
- Codie is known as the boring business person and she brings in millions of dollars every year, by buying what she lovingly calls “boring” small businesses.
- She reached out to him because they share the same vision and they became business partners. Codie is now a co-owner of ResiBrands.
[21:33] – Steven gives his one key takeaway.
- Go for it. Take the leap, step out and do it.
[20:28] – Call to action.
- ResiBrands – Check out Steven’s website.
[20:47] – Thank you to our Sponsor!
- HubSpot: Get ready for growth, without the growing pains! Visit HubSpot.com/spotlight to see the dozens of major product updates that’ll make impossible growth feel impossibly easy!
Killer Resources!
1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!
2) Free Podcast Course: Learn from JLD how to create and launch your podcast!
3) Podcasters’ Paradise: The #1 podcasting community in the world!
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