Scott Scully has started or played a major role in several companies. His focus has been in the Marketing and Lead Generation space, with three companies exceeding $12m in annual revenue.
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Guest Resources
Abstrakt Marketing Group – Outsourced sales and marketing services provide you with everything you need to close consistent business for less than the cost of a full-time employee!
The Grow Show on Spotify – Business Growth Stories From The Frontliners.
3 Value Bombs
1) You have to work in your business and not on it; get back in your industry.
2) Establishing an employee recognition program is essential to letting your employees know their hard work is appreciated.
3) If you want to grow, you must plan and have a particular strategy and process for succeed.
Sponsors
Podopolo: The best podcast listening app in the world is here! Visit Podopolo.com, download the app for free, mention John Lee Dumas (my Podopolo username) when you sign up, and start listening now!
HubSpot: Learn how HubSpot can help your business grow better and get a special offer of 20% off on eligible plans at HubSpot.com/eof!
Show Notes
**Click the time stamp to jump directly to that point in the episode.
Today’s Audio MASTERCLASS: How to Build an Entrepreneurial Spirit Across Your Enterprise With Scott Scully
[1:27] – Scott shares something he believes about becoming successful that most people disagree with.
- He believes you have to work in your business and not on it; get back in your industry.
[2:38] – Scott talks about 50 for 50 at a high level: 50 Growth Principles that set up the environment for companies to succeed on their way to 50 million in revenue.
- They are in their 13th year, and 50 for 50 at a high level is what they have learned along the way.
- Each week on their podcast – The Growth Show – they will share 1 of 50 topics.
- They have reached $50 million and want to inspire others by sharing how they’ve done it.
[4:13] – Scott talks about his belief that team members should play multiple roles
- He believes they have successfully dragged people through change before they are ready for it.
- By having team members play multiple roles, they are helping them become well-rounded individuals.
- Should anything happen to one area of the business, anyone can take over and work on it.
[6:03] – Scott gives an example of the benefit of having a team member play multiple roles.
- The president of their outbound division first came in as an intern.
- He was assigned to the implementations department and became the operations lead.
- Scott suggested he run an outbound sales team for their partner sales division.
- Even though he was not ready yet, he led the outbound sales team, ran the division, and now he is one of their shareholders.
[7:27] – Scott talks about the importance of establishing an employee recognition program.
- Establishing an employee recognition program is essential to letting your employees know their hard work is appreciated.
- Every manager is required to recognize somebody on their team.
- Over time, this practice has inspired the team to do more, and their business has became more successful as a result.
[9:59] – A timeout to thank our sponsors!
- Podopolo: The best podcast listening app in the world is here! Visit Podopolo.com, download the app for free, mention John Lee Dumas (my Podopolo username) when you sign up, and start listening now!
- HubSpot: Learn how HubSpot can help your business grow better and get a special offer of 20% off on eligible plans at HubSpot.com/eof!
[13:19] – How does one establish a business development formula?
- Establishing a business development formula is imperative to helping clients grow their business.
- Most business owners do not know what needs to happen to achieve their desired business growth.
- They establish a business development formula for their clients that includes strategies and new sales presentations daily, weekly, and monthly to reach their goals.
[15:39] – Scott talks more about his belief in setting up company culture through roles.
- They set up a fun and supportive culture.
- They acknowledge every team members hard work and success.
- They encourage other businesses to do the same.
[17:11] – Scott talks about his different philosophy around the idea that you should work “on your business” and not “in it.”
- He believes that most entrepreneurs are looking ahead and working on their business, and this causes them to lose track of what is really going on.
- Most owners leave the business to their team before they are ready.
[19:16] – Scott’s key takeaway for Fire Nation.
- If you want to grow, you must plan and have a particular strategy and process for success.
[20:03] – Scott’s call to action.
- Abstrakt Marketing Group – Outsourced sales and marketing services provide you with everything you need to close consistent business for less than the cost of a full-time employee!
- The Grow Show on Spotify – Business Growth Stories From The Frontliners.
[19:34] – Thank you to our Sponsors!
- Podopolo: The best podcast listening app in the world is here! Visit Podopolo.com, download the app for free, mention John Lee Dumas (my Podopolo username) when you sign up, and start listening now!
- HubSpot: Learn how HubSpot can help your business grow better and get a special offer of 20% off on eligible plans at HubSpot.com/eof!
Killer Resources!
1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!
2) Free Podcast Course: Learn from JLD how to create and launch your podcast!
3) Podcasters’ Paradise: The #1 podcasting community in the world!