Rocco Coniglio is an Entrepreneur, Founder, CEO, President, CRO, Board Member that took his company from 0 to 1+. He raised growth equity and scaled to an 8 figure PE exit.

Apple | Spotify | iHeart

Guest Resources

RED Rock Capital Advisory – Checkout Rocco’s website and connect with him.

Rocco’s LinkedIn – Connect with Rocco on LinkedIn.

3 Value Bombs

1) Make sure that you have banking relationships whether you need it or not. Establish it because you would need it in the future.

2) Luck is when timing and preparation meet.

3) Have great analytics and reporting ready in any given day.

Show Notes

**Click the time stamp to jump directly to that point in the episode.

Today’s Audio MASTERCLASS: Scaling a Company from Zero to Private Equity Exit.

[1:25] – Rocco shares something that he believes about becoming successful that most people disagree with.

When you decide to be an entrepreneur, many times, you have a lot of doubters. Sometimes, it’s best for you to block those noises out and focus on the goal you set for yourself. Listening to too many other people’s opinion can throw you off track.

[3:00] – Raising growth and equity to an 8-figure business.

There’s a gap in care in this particular area about mental health and they built a business around it.
They found a company that is on the same business as them and they had a scaled platform. That’s when they knew that it was scalable. They started with small contracts and ended up in a place they never imagined when they started the company.

[6:11] – Funding your business.

You can either start your entrepreneurship journey from zero, or start with acquisitions.
To help fund the business, you can continue to work, continue to use our own capital to invest into the company.
Make sure that you have banking relationships whether you need it or not. Establish it because you would need it in the future.
Get yourself very very close to the finish line and then when you need to. You know you’re in a position to do so.

[11:54] – A timeout to thank our sponsors!

HubSpot: Starting a business doesn’t have to be so hard. Go to ClickHubSpot.com/ent to download HubSpot’s Entrepreneurship Kit for free right now!
BetterHelp: Online therapy that’s flexible to fit your schedule. All you have to do is fill out a brief questionnaire to get matched with a licensed therapist. It’s really that simple. Visit BetterHelp.com/fire today to get 10% off your first month.
Netsuite: NetSuite, by Oracle, brings accounting, finance, inventory, and HR into ONE proven platform, helping you reduce costs everywhere. And now through April 15th, NetSuite is offering a one-of-a-kind flexible financing program! Head to NetSuite.com/fire!

[14:58] – Achieving growth and monetization.

You really had to get your unit level economics right and build out models around the insurance billing, the fee schedule to understand what type of productivity we would need for our providers.
The primary revenue streams are winning insurance contracts, building a sales model around, going into skilled nursing facilities, and winning contracts with them.
In scaling and building a platform, it was investment into technology, it was investment of time and resources into building systematic processes within the company, putting it on paper and making sure that we were able to deploy that to the team so that when new people came on board, there was a system to replicate.

[16:55] – Knowing the right time to exit.

Luck is when timing and preparation meet.
Have great analytics and reporting ready in any given day, someone could walk in and almost at a moment’s notice, ask you for what you would need to get through due diligence and you could produce it.

[19:42] – What was it like after selling the business?

Getting acquired is like an identity issue especially if you were doing it for a very long time.
It’s not just about the money side of it and the economics of it. It’s the psyche and staying in a positive mindset because there are so many things that can go sideways and due diligence and you’re trying your best to keep things on track and you’re spending a lot of money to get through that due diligence period.

[21:09] – Rocco’s key take away and call to action.

If there is a way to completely remove yourself from the business and walk away with no rollover, no strings attached, that is probably the best way to sell a business.
Rocco’s LinkedIn – Connect with Rocco on LinkedIn
RED Rock Capital Advisory – Checkout Rocco’s website and connect with him.

[23:21] – Thank you to our Sponsors!

HubSpot: Starting a business doesn’t have to be so hard. Go to ClickHubSpot.com/ent to download HubSpot’s Entrepreneurship Kit for free right now!
Netsuite: NetSuite, by Oracle, brings accounting, finance, inventory, and HR into ONE proven platform, helping you reduce costs everywhere. And now through April 15th, NetSuite is offering a one-of-a-kind flexible financing program! Head to NetSuite.com/fire!

Killer Resources!

1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!

2) Free Podcast Course: Learn from JLD how to create and launch your podcast!

3) Podcasters’ Paradise: The #1 podcasting community in the world!

Scaling a Company from Zero to Private Equity Exit with Rocco Coniglio

Subscribe

Guest Resources

3 Value Bombs

Sponsors

Show Notes

Killer Resources!

Subscribe