Motivational Speaker & Bestselling Author Kevin Brown is the creator of The Hero Effect ®, a simple philosophy that separates world-class organizations and high-performance people from everybody else.

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The Hero Effect – “Heroes are Extraordinary People Who Choose Not to Be Ordinary!”

3 Value Bombs

1) Most of us are unwilling to call ourselves heroes because of humility. The truth is, being a hero doesn’t involve doing big things. It’s about doing everything you do in a way that serves other people – and to take the storyline and stop accepting what the world is trying to give you.

2) Don’t play victim. Don’t live in the past. Don’t setup camp on where you’ve been. Focus on where you’re going. That’s when you can release your gifts to the world.

3) Nobody on this planet was put here to be ordinary. We are created with talents and abilities as unique as our fingerprints. We were put here to use those gifts in service of others.

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Show Notes

**Click the time stamp to jump directly to that point in the episode.

Today’s Audio MASTERCLASS: Unleashing Your Hero: Rise Above Any Challenge, Expand Your Impact And Be The Hero The World Needs.

[1:38] – Kevin shares something that he believes about becoming successful that most people disagree with.

• Chasing your passion isn’t always the answer. Work is work. Sometimes you have to grind it out.
• We get confused sometimes about the difference between our passion and our gifts. Pursuing your gifts could lead you to discover new passions.

[3:52] – The new definition of what it means to be a hero.

• Everyone defines heroes as ordinary people doing extraordinary things. About a year into his journey, Kevin realized that this is incorrect. By buying into this idea, you have to believe that you are ordinary in the first place.
• Nobody on this planet was put here to be ordinary. We are created with talents and abilities as unique as our fingerprints. We were put here to use those gifts in service of others.
• Heroes are actually extraordinary people who choose not to be ordinary. Ordinary is a learned behavior; it’s a conditioning process.

[6:39] – The four characteristics that makeup a hero.

• Heroes help people. Most people are only willing to be helpful to the extent that there’s a return on investment. Heroes help people with no strings attached.
• Heroes create an exceptional experience for the people in their life. They see everybody as a customer, and create an experience that not only gives them something that they didn’t have before, but also wanting more.
• We need people who can give us a sense of hope. People who show up and solve problems.
• Heroes take 100% responsibility in their life and everything in it.
• Heroes see life through the lens of optimism. They see life not as it is, but as it can be; people not as they are, but how they should be.

[11:55] – A timeout to thank our sponsors, HubSpot and ZipRecruiter!

[14:39] – How can we uncover our gifts?

• Take the mask off – the one you put on to pretend to be somebody that everybody else wants you to be.
• In order to change, you have to change your thinking. Think of what you can latch onto, and find something to run towards.
• The past is a place of reference, not a place of residence.
• Sometimes, when passion is your work, you lose some of your passion for it. There’e a fine line between passion and gifts. When you develop your gift, you’ll be amazed at how your passion will change.
• You have the pen in your hand for the storyline of your life.
• Gifts reveal themselves to us all the time.

[19:01] – Sharing our gifts.

• Not sharing our gifts is the most selfish act we ever do. It’s not cool to deprive people of your gifts.
• Pour your gifts into your daily habits and the people around you.
• We all have special needs, but we all have special abilities. We as people are called to meet those needs and amplify those abilities.
• You’ve got to be willing to do the work. Just because something comes easy, doesn’t mean you don’t have to hone it and master that craft.
• It doesn’t matter what you do, what matters is who you are.

[24:00] – Kevin’s key takeaway and call to action for Fire Nation.

• Most of us are unwilling to call ourselves heroes because of humility. The truth is, being a hero doesn’t involve doing big things. It’s about doing everything you do in a way that serves other people – and to take the storyline and stop accepting what the world is trying to give you.
• Don’t play victim. Don’t live in the past. Don’t setup camp on where you’ve been. Focus on where you’re going. That’s when you can release your gifts to the world.
• Connect with Kevin in different social media platforms @HeroSpeaker.
• The Hero Effect – “Heroes are Extraordinary People Who Choose Not to Be Ordinary!”

Killer Resources!

1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!

2) Free Podcast Course: Learn from JLD how to create and launch your podcast!

3) Podcasters’ Paradise: The #1 podcasting community in the world!

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