Joe Kelly is co-founder and CEO of Unchained, a pioneering financial services company specializing in Bitcoin custody and lending solutions. Joe is passionate about technology and its ability to drive societal change. His entrepreneurial spirit drives him to continuously explore new ideas and solutions within the Bitcoin space.

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Guest Resource

Unchained – Secure your Bitcoin with Confidence.

3 Value Bombs

1) Bitcoin is internet money, it is internet gold. It is a digital / crypto currency and a revolutionary money that requires technology to make it work.

2) Bitcoin has a purchasing power and reliability and increase in monetary value in terms of dollars over your lifetime.

3) What makes bitcoin powerful and important is the kind of business model relationship it has with clients. Its helping them hold their own keys to their money and having access to all financial services in a safe way.

Show Notes

**Click the time stamp to jump directly to that point in the episode.

Today’s Audio MASTERCLASS: Bitcoin and Entrepreneurship

[1:26] – Joe shares something that he believes about becoming successful that most people disagree with.

Success seems hard to get to but you can find joy in it if you work efficiently.

[2:48] – Joe tells what is Bitcoin.

Bitcoin is internet money, it is internet gold. It is a digital / crypto currency and a revolutionary money that requires technology to make it work.
It exist because of the modern things we take advantage of such as cryptography , internet, network computers.

[5:32] – Joe talks about how bitcoin is different from other crypto currencies.

Bitcoin as money has more target use case and scarce limit supply.
There is a real community of people that hold it as a savings technology.

[8:42] – Joe talks about why he believes bitcoin should be an essential part of any sound financial and retirement strategy in the context of economic volatility and bad monetary policy.

Bitcoin is not controlled by any country or government.
It is a safe haven outside the turbulent surroundings or concerns (wars, economic downturn of countries, etc.).
It can hold value and can be stored as wealth and can be transported across lines and oceans.
It is not dependent on banking systems and acts like a “Go Bag” for your wealth.
It has a purchasing power and reliability and increase in monetary value in terms of dollars over your lifetime.

[10:50] – A timeout to thank our sponsors!

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[13:54] – Joe talks about self-custody vs. ETFs (low fees, self-sovereignty).

There are 2 dimensions to bitcoin – price asset and the ETFs track.
The financial asset value of a property is that you can hold it yourself and you don’t need a custodian like a bank to hold it for you. Bitcoin has that value and reliability. It can only be frozen if you have expired identification or a case in IRS.

[17:26] – Joe tells the evolution story of Unchained.

He was born in Alaska and moved to Florida with his dad and sister when his mother died from cancer.
His dad sold everything and bought a property they named Jean after her mom and they sailed to places in Latin America , that was the time he knew he wanted to be an entrepreneur.
When he turned 18, he worked in New York merchant marines in tug boats and figured he wanted to go to business school in Austin but was an undergraduate.
He started his own business in construction and later sold half of it to a partner.
He later met 2 graduate students with a project called Info Gems and helped them turn it into a business or commercial product and turn into a start up of big data analytics, cloud computing and AI and later they looked at Bitcoin and saw the wave where Unchained was birthed.

[22:57] – Joe talks about Unchained’s mission.

What he learned from Info Gems working with big data sets is you don’t have a direct customers problem that you are solving you don’t have a business.
They pivoted their entire business to different target clients, market and products but they keep the technology and team.
They take the block chain technology and throw out every problem in financial services, data and record keeping and 10 years later, the results are seen that bitcoin holders are customers and clients.
What makes bitcoin powerful and important is the kind of business model relationship it has with clients. Its helping them hold their own keys to their money and having access to all financial services in a safe way.

[26:15]– Joe gives his one key takeaway.

Spend time to understand what bitcoin can do for you and your family. It is a long term storage of wealth that you can pass on to your kids and you can store anywhere in a physically secure way that can’t be taken from you by the government or anyone else.

[27:08] – Call to action.

Unchained – Secure your Bitcoin with Confidence.

[28:38] – Thank you to our Sponsors!

HubSpot: Grow better, faster with HubSpot’s all-in-one intuitive customer platform. Visit HubSpot.com to learn more!
ThriveTime Show: Attend the world’s highest rated and most reviewed business growth workshop taught personally by Clay Clark & football great Tim Tebow at ThriveTimeShow.com/eofire!

Killer Resources!

1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!

2) Free Podcast Course: Learn from JLD how to create and launch your podcast!

3) Podcasters’ Paradise: The #1 podcasting community in the world!

Bitcoin and Entrepreneurship with Joe Kelly

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