Clay Clark is the former U.S. SBA Entrepreneur of the Year, founder of 6 multi-million dollar companies, Forbes Contributor, author of 13 books & host of 6-times Apple Podcasts chart-topping podcast.
Steve Currington is one of the top producing mortgage lenders in America and has been a Clay Clark business growth coaching client for 8+ years. He is the VP Producing Branch Manager for CrossCountryMortgage.com and the Founder of SteveCurrington.com
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Guest Resources
The ThriveTime Show – Visit and schedule your free consultation today!
OxyFresh – Head to tail clean. Because pets deserve fresh breath – and clean homes too!
3 Value Bombs
1) Complexity fails and simplicity scales.
2) The thing that really made a difference is putting a system in place to get reviews from every single customer that we close.
3) You have to create that unique experience. And then after you do a great job, you have to follow up for quality control. And then you have to have the courage to ask for an objective review.
Sponsors
HubSpot: HubSpot’s AI- powered tools are changing the way you create content and communicate with your customers! Find out more about how to use AI to grow your business at HubSpot.com/artificial-intelligence!
FranBridge: Many EOFire listeners have launched franchises in a variety of industries outside of food – and FranBridge Consulting has guided them to these premier opportunities! Sign up for a free consultation with Jon – or get a free copy of his book, “Non-Food Franchising” – at FranBridgeConsulting.com!
Show Notes
**Click the time stamp to jump directly to that point in the episode.
Today’s Audio MASTERCLASS: A Turn-Key Plan to Grow Your Business 7X Faster So You Can Achieve Time Freedom & Buy Lamborghinis
[1:48] – Who is Clay Clark?
- Clay grows successful businesses. He started a company called DJConnection.com, which went on to become one of America’s largest entertainment companies, out of his parent’s basement.
- He was named Tulsa, OK’s Young Entrepreneur of the Year. At the age of 27, he was the SBA (Small Business Administration) Entrepreneur of the Year.
[4:02] – The power of a turnkey marketing system.
- They’ve developed what’s called a 3-legged marketing stool: a proven system that can essentially work without you.
- You’ve got to have a turnkey way to reach your customers that doesn’t require you to do all of the work; a turnkey system that is scalable and repeatable.
- Complexity fails and simplicity scales.
[5:57] – The power of a turnkey sales systems.
- PMHOKC went from $600k a year in revenue to $1.3 million a month. He’s on pace to do $22 million this year thanks to having this system in place.
- Visit OxyFresh and you’ll see a business that went from a guy in a truck cleaning carpets to 500 plus franchise locations – and he’s now America’s highest rated and most reviewed service business.
[9:31] – Steve talks about the power of a turnkey sales system.
- The thing that really made a difference is putting a system in place to get reviews from every single customer that we close.
[12:37] – A timeout to thank our sponsors!
- HubSpot: HubSpot’s AI- powered tools are changing the way you create content and communicate with your customers! Find out more about how to use AI to grow your business at HubSpot.com/artificial-intelligence!
- FranBridge: Many EOFire listeners have launched franchises in a variety of industries outside of food – and FranBridge Consulting has guided them to these premier opportunities! Sign up for a free consultation with Jon – or get a free copy of his book, “Non-Food Franchising” – at FranBridgeConsulting.com!
[15:01] – The power of turnkey workflows.
- When you think of a workflow, picture in your mind what the perfect customer experience is like.
- You have to create that unique experience. And then after you do a great job, you have to follow up for quality control. And then you have to have the courage to ask for an objective review.
[18:52] – Clay talks to Steve about his business.
- Every single week, Steve is interviewing job candidates, even if they are fully staffed, so that he won’t be put in a position where a key employee quits without notice, and then he’s left holding the bag.
- It sends a message to everyone else on the team so they won’t be a slacker.
- When you get those systems in place, fight boredom.
[25:42] – Clay and Steve’s key takeaway and call to action.
- Clay is a coach that practices what he preaches and gets results. It’s not some theoretical “something” that should work. You’re watching him do it in his business and you’re watching him multiply it and duplicate it across multiple other businesses.
- The ThriveTime Show – Visit and schedule your free consultation today!
[28:09] – Thank you to our Sponsors!
- HubSpot: HubSpot’s AI- powered tools are changing the way you create content and communicate with your customers! Find out more about how to use AI to grow your business at HubSpot.com/artificial-intelligence!
- FranBridge: Many EOFire listeners have launched franchises in a variety of industries outside of food – and FranBridge Consulting has guided them to these premier opportunities! Sign up for a free consultation with Jon – or get a free copy of his book, “Non-Food Franchising” – at FranBridgeConsulting.com!
Killer Resources!
1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!
2) Free Podcast Course: Learn from JLD how to create and launch your podcast!
3) Podcasters’ Paradise: The #1 podcasting community in the world!