Candy Valentino started her first business before she could legally order a drink. She is a founder, real estate investor, entrepreneur and the author of Wealth Habits, a #1 new release in business and personal finance.
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Guest Resources
Candy Valentino Website – Proven system for building wealth! Get a copy of Wealth Habits Book.
3 Value Bombs
1) Entrepreneurs get so focused on growth in their business, and they’re not intentional about what they’re building. Rather than building a business, they build a cage – a cage that’s a job they have to show up for all the time in order to make money.
2) People develop destination addiction, where they’re always focused on the next thing as opposed to really focusing on fulfillment and happiness.
3) Wealth gives you the opportunity to contribute, to be able to bless people, to be able to make a massive impact. And that’s what money and building wealth is all about.
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HubSpot: Learn how HubSpot can help your business grow better and get a special offer of 20% off on eligible plans at HubSpot.com/eof!
Show Notes
**Click the time stamp to jump directly to that point in the episode.
Today’s Audio MASTERCLASS: 6 Ordinary Steps to Create a Wealthy Life
[1:17] – Candy shares something that she believes about becoming successful that most people disagree with.
- Success is not some flashy thing. It’s not an innovation, it’s not disrupting an industry. Success is available to everyone through some ordinary and often boring things. Play the long game and you will get extraordinary results.
[2:34] – A shocking fact that Candy learned during her massive study and research for writing Wealth Habits.
- The average millionaire has seven streams of income… is actually not true. The average person with a net worth of more than two million or more has four streams of income.
- These different streams of income are just ancillary revenue streams within one, which is their business.
[3:41] – What to do to build wealth
- When you hear the words “economic downturn”, “market uncertainty”, “recession”… you have to think of that as opportunity.
- Every single dip in the market or economic pullback – that’s when the little guys are able to get in and start to double down to create those extraordinary results.
[5:34] – It’s easy to be successful for a few years, but sustaining wealth is hard.
- What most people miss is when we have good economic times, when the market is crushing it, when real estate is up – it’s easy to make money.
- The barrier of entry is so low you just pop open your laptop, and you can start a business.
- It’s really easy to be successful and make money in a bull market. But when things start to get thin and winter starts to come, you see these people who did not do the work in the good times, and they can’t sustain themselves through the tough times.
[7:44] – A timeout to thank our sponsor!
- HubSpot: Learn how HubSpot can help your business grow better and get a special offer of 20% off on eligible plans at HubSpot.com/eof!
[11:19] – Candy’s background
- Her dad was 19 and her mom 16 when they found out they were going to have her.
- Rather than learning soccer or dance when she was little, she was learning the principles of life and business and what it takes to build and grow.
- She started a business at 19
- Entrepreneurs get so focused on growth in their business, and they’re not intentional about what they’re building. Rather than building a business, they build a cage – a cage that’s a job they have to show up for all the time in order to make money.
- What all entrepreneurs really want is to scale and grow a company that can live beyond them, so they don’t have to constantly trade time for money.
[14:06] – The changes over the past 2 decades
- Everything in the world has changed: the way we market, the way we lead teams, how we hire people, how we acquire new customers… yet the fundamentals of business are still the same.
- Building a business, like building wealth, is literally compounding interest. It’s compounding your time and your efforts, and then reaping more rewards on that time.
- The only way we can have more profitability is to decrease our expenses or increase our top line so high that we’re exponentially growing revenue (but not our expenses.)
[16:58] – How is Wealth Habits different from other finance and success books?
- Her journey is quite different. She was able to find her way to wealth even when the odds were stacked against her.
- A lot of people who write personal finance books do not write them from a place of experience. They write them from a place of knowledge that they’ve learned.
- People develop destination addiction, where they’re always focused on the next thing as opposed to really focusing on fulfillment and happiness.
- Fulfillment is when you’re so clear on who you are, why you want to build wealth, the legacy you want to leave, what you want to contribute, and when money and wealth feel completely different.
[20:00] – Candy’s key take away and call to action.
- Candy Valentino Website – Proven system for building wealth! Get a copy of Wealth Habits Book.
- Wealth gives you the opportunity to contribute, to be able to bless people, and to be able to make a massive impact.
[22:47] – Thank you to our sponsor!
- HubSpot: Learn how HubSpot can help your business grow better and get a special offer of 20% off on eligible plans at HubSpot.com/eof!
Killer Resources!
1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!
2) Free Podcast Course: Learn from JLD how to create and launch your podcast!
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