Yesim Saydan is an award winning Linkedin & AI Expert, helping Entrepreneurs boost their Sales and Personal Brand. Featured on Wall Street Journal and Forbes, she is a sought-after Speaker, invited to speak at various conferences worldwide, to share her expertise with global Leaders. She is selected by Linkedin for their creator Program and by Google to be Social Media Mentor at Google’s Accelerator.
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Guest Resources
Yesim’s LinkedIn – Connect with Yesim on LinkedIn and get 2 gifts prepared for YOU. Just tell that you came from EOFire podcast.
Yesim’s Instagram. Connect with Yesim on Instagram and get 2 gifts prepared for YOU. Just tell that you came from EOFire podcast.
3 Value Bombs
1) The biggest challenge for entrepreneurs is quality leads, not having a large pool of quality prospects who can afford their services and have the decision authority to buy them.
2) The worst mistake entrepreneurs make is using automation tools to send messages to their prospect. As a result, they are perceived as a spammer, not an expert authority, resulting to their content not converting.
3) You are the magic. AI will help you, but the way you standout in social media and everywhere else is by being with you.
Sponsors
HubSpot: With the HubSpot for Startups program, you can save 30-90% on a platform that scales right along with you! To see if you’re eligible to join the HubSpot for Startups program and take your growth to the next level, visit HubSpot.com/startups!
Hims: For your personalized treatment option and to start your free online visit today, visit Hims.com/eof! Prescriptions require an online consultation with a healthcare provider who will determine if appropriate. Restrictions apply. See Hims.com/eof for details and important safety information. Subscription required. Price varies based on product and subscription plan.
NetSuite: Download NetSuite’s popular KPI Checklist absolutely free – designed to give you consistently excellent performance – at NetSuite.com/fire!
Show Notes
**Click the time stamp to jump directly to that point in the episode.
Today’s Audio MASTERCLASS: Unique Social Selling with AI: Skyrocket Your Brand on LinkedIn, Instagram & Beyond
[1:26] – Yesim shares something that he believes about becoming successful that most people disagree with.
- Most people believe in working hard to be successful, doing the same things over again. If you are not getting the result that you want, likely, you’re missing something. It could be the right strategy, the right, resources.
- It’s not about working hard, but about having the right strategy and the right approach for your business that makes you successful.
[2:52] – The best platform for social selling for entrepreneurs.
- LinkedIn by far is the best, not only for B2B, but also for business to consumers.
- The biggest challenge for entrepreneurs is quality leads, not having a large pool of quality prospects who can afford their services and have the decision authority to buy them.
- The average purchasing power of a LinkedIn user is way higher than other platforms.
- When people are on LinkedIn, they are in business mode. They are the most open to have business conversations with you.
[5:28] – The best ways to use LinkedIn.
- One of the biggest mistakes business owners make is treating the biggest gold mine of quality leads as the least important channel.
- The worst mistake entrepreneurs make is using automation tools to send messages to their prospect. As a result, they are perceived as a spammer, not an expert authority, resulting in their content not converting.
- LinkedIn has a Zero Tolerance Policy for automation. You’ll be at risk of losing your account.
- Hyper-personalize your contact. Include your own personality, your successes, and failures. Put yourself in the mind of your ideal client.
[8:36] – The biggest mistakes entrepreneurs make in using artificial intelligence, and how to use it to boost sales and brand.
- The first one is, entrepreneurs use AI to produce content on a mass scale, and post it everywhere.
- Hire an AI strategist to help you define the right AI strategy for your business, so you can make AI work for you as opposed to being distracted and overwhelmed by it.
[12:23] – A timeout to thank our sponsors!
- HubSpot: With the HubSpot for Startups program, you can save 30-90% on a platform that scales right along with you! To see if you’re eligible to join the HubSpot for Startups program and take your growth to the next level, visit HubSpot.com/startups!
- NetSuite: Download NetSuite’s popular KPI Checklist absolutely free – designed to give you consistently excellent performance – at NetSuite.com/fire!
- Hims: For your personalized treatment option and to start your free online visit today, visit Hims.com/eof! Prescriptions require an online consultation with a healthcare provider who will determine if appropriate. Restrictions apply. See Hims.com/eof for details and important safety information. Subscription required. Price varies based on product and subscription plan.
[15:24] – Different assets we can create using AI.
- Yesim was able to create hyper-personalized content for all social media channel, create books for lead generation, create a unique podcast angle to start in a podcast, and write effective, personalized emails, sales letters, and newsletters.
- Personalize the prompts before you ask questions, and enrich the AI with your experiences, accomplishments, as well as failures, so it becomes unique.
[17:30] – How does Yesim help entrepreneurs?
- She offers services to entrepreneurs. First is she’s going to take care of everything you need. Another is a coaching program for LinkedIn and AI.
[20:14] – Bootcamps for LinkedIn and AI.
- The bootcamp is a 3-day challenge to get a glimpse of what it is like working with Yesim. It is a really low-priced event to see her framework, and see what is possible.
[21:27] – Yesim’s key takeaway and call to action.
- You are the magic. AI will help you, but the way you standout in social media and everywhere else is by being with you.
- Yesim’s LinkedIn – Connect with Yesim on LinkedIn and get 2 gifts prepared for YOU. Just tell that you came from EOFire podcast.
- Yesim’s Instagram. Connect with Yesim on Instagram and get 2 gifts prepared for YOU. Just tell that you came from EOFire podcast.
[23:12] – Thank you to our Sponsors!
- HubSpot: With the HubSpot for Startups program, you can save 30-90% on a platform that scales right along with you! To see if you’re eligible to join the HubSpot for Startups program and take your growth to the next level, visit HubSpot.com/startups!
- NetSuite: Download NetSuite’s popular KPI Checklist absolutely free – designed to give you consistently excellent performance – at NetSuite.com/fire!
Killer Resources!
1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!
2) Free Podcast Course: Learn from JLD how to create and launch your podcast!
3) Podcasters’ Paradise: The #1 podcasting community in the world!