0 (2s):
Boom, shake the room, fire nation. JLD here with an audio master class on how to sell almost anything you can Dream have to drop these Value Bombs. I have brought to a Russell Brunson on the mic over the past 19 years, Russel has built a following of over 1 million entrepreneurs and become a New York times bestselling author through selling hundreds of thousands of copies of his books. He popularized that the concept of sales funnels and co-founded a software company called click funnels that helps tens of thousands of entrepreneurs quickly get their message out to the marketplace and fire nation. Today, we are talking about the weird, almost backwards. Funnel secret how to ethically steal over a million dollars worth of funnel hacks from your competitor for under a a hundred dollars.

0 (46s):
And they know how to get their customers to start coming to your funnel in so much more fire nation. When we get back from thinking our sponsors You deserve to feel happier in Headspace, it can help it's meditation made simple, go to headspace.com/fire for a free one month trial with access to Headspace is full library of meditations for every situation that's headspace.com/fire fire nation. You've watched the webinars before, but you've never seen a webinar. This good. And I mean it, it's not just slides in a presentation. It is an absolute immersive experience where Russell Brunson will teach you a funnel hacking funnel cloning in his number one traffic hack. You wanna watch this free webinar.

0 (1m 28s):
Believe me. It is a revolutionary eofire.com/clickwebinar. EOFire.com/clickwebinar. Russell say what's up to fire nation and to share something interesting about yourself that most people don't know

1 (1m 44s):
What's up fire nation. All right. The first thing I can think of that people probably didn't know about me is that like, I am definitely scared of cats. I have not touched to cat in over 20 years. The last time I touched a cat, my ice will shut for three days and I have not touched a cat center and my in-laws are cat people. So I literally just go to the house and I stand there and don't touch anything. Well, I can tell you

0 (2m 8s):
Kate, sorry, what was actually a cap perse. And as she was growing up, her family always have one or two cats are at all times. And I was the opposite. I was always a dog person. We had a Springer spaniel is my whole life and finely during quarantine. 'cause, you know, we used to travel all the time. In fact, you know, you and I are supposed to be out in Fiji recently, we weren't able to do that. And so we have to get a bunch of trips are off as a canceled. So I finally was able to convince Kate to get a dog with me. So we had right now, we have, we got him when he was two months old, but now we have a seven month old golden doodle. His name is Gus. And one reason why you'll love him Russell is because he's hypoallergenic and no shedding, which was what I needed. Not because I was allergic to anything, but just like, that's the one thing I didn't like about dogs is a shedding.

0 (2m 48s):
So Gus is a perfect dog. I loved them to death. And following me on Instagram, if you want to see some great dog gussy dog videos. So Russell, as I teased earlier during the introduction, we're talking today about how to sell almost anything that you can flip and dream of, and you have helped so many people do just that for so many years, I've been an avid ClickFunnels promoter and user for years and years and years now, multiple two comma club awards, all the nine yards. I mean, I absolutely love ClickFunnels. So I want to bring you back on because you've done something recently that again, you just stay out of the curve, you continue to revolutionize stuff. And for so long, like webinars were just boring, like slides.

0 (3m 28s):
And then it had, you know, a talking head from time to time. And I was just in like, and then you came up with this webinar is so spectacular, coz it's not like it's like this unbelievably new groundbreaking knowledge. I mean, it's such important fundamental knowledge that you need to know fire nation, but it's how he delivers it with the stories and then the cartoons and the videos and the mics and the mismatch. Like I have literally, Russell went back and watched one of my webinars and I hate it now. Like I hate my webinar because he is. So I'm gonna follow your lead on my man. And I'm gonna mix this up fire nation, EO fire.com/click webinar. Just go over there to watch this webinar. It's free. It's amazing. It will up your game and it will help your business for the content, but also for the presentation style eofire.com/clickwebinar.

0 (4m 13s):
And the title is the weird, almost backwards Funnel secrets that is currently being used by an underground group of entrepreneurs, by entrepreneurs, including myself to sell almost anything you can dream of. So Russell break that down for us.

1 (4m 26s):
Yeah, definitely. So the honor and a group of entrepreneurs, these are like my, my tribe, my people, right? And we call ourselves funnel hackers. And a lot of people, like, I don't know what that term means initially. And for us, it's like a funnel hacking is all about, instead of trying to reinvent the wheel and figure things out from the beginning, it's like, lets look and see what's working on currently. Right? And so looking at other people's Funnels in other people's businesses and like looking at that as a model and then create something new and unique out of it. And I think that it's one of those things. When I got started in business online, I thought I had to like figure everything out and I was trying to be creative all the time. And it really, really struggled until I said, but there's people who have been doing this for a long time because they're just trying to reinvent the Will, let me see what they are doing. And then what are the tweaks and the changes I can get fit in my product and my service into the structure that they've proven has worked.

1 (5m 9s):
And you know, this as well as anyone in, in an online business, there's like the art and the science right in the science doesn't change. It's like the framework it's like the frame have a house, right? Like that, that, that doesn't change it. And so it was figure like what, what's the framework? What's the Funnel is one of the things that we know work in a process that works, the price points to work. And then on top of that, and then we weave in our own art, our own product, our own messaging. And when you figure out how to do that, you give me a call, a funnel hacking, that's the, that's the secret. And now we've had people doing this, you know, we have over a 104 hundred and 20, 130,000 active members in click funnels right now. And we see that happening in every market and the world. This has been so cool because it was a kind of a new concept, a, you know, five or six years ago now is we're seeing it happen everywhere.

0 (5m 49s):
Now, literally, I mean, I launched entrepreneurs on fire eight years ago and that didn't exist. And I remember you coming and bringing this phrase, this term, you know, this lifestyle, you know, back five, six years ago and I have washed it, you know, do what it's done over the past five or six years. It's been absolutely amazing fire nation. What we're doing next is we're going to go through the three main themes that Russell talks about throughout the webinar. And now of course, we're not going to go into super depth on these because you're going to watch the webinar for that. And it's free and it's visual and as beautiful as a breathtaking at times, like you need to watch her for that reason, but Russell, let's start with funnel hacking and how to ethically steal over a million dollars worth of funnel hacks from your competitors for under a hundred dollars.

0 (6m 29s):
That's one Benjamin take it away.

1 (6m 31s):
Yes. So this is something I, ah, the concept or the principle I learned initially from Tony Robbins, who's a friend of both of ours and a Tony said, if you want to be successful in life, you need to model those who are already successful. And that's true in all parts of life. I like in, in sports and business, in everything. And, and so for me, I remember I was at an event and I heard this guy showing you one of his Funnels at one time, and they're talking about what they did and how they did it in like all the money that they spent in all of this stuff. And I remember looking at that, I was like, I'm never going to figure these things out. And then for a moment I stop, I was like, wait, wait a minute. Well, what if I, what if I just looked at what he did? And I look at it like, you know, he had a product here and there was an upsell in the down. So this was the process. It took someone. So what if I took That again, that framework. And then I just waved in my own product, my own things into it.

1 (7m 13s):
And so I was kind of the idea, or we didn't have a name for it back then we call it Funnel Hacking Today. But I, I used that. And so like, and this is before ClickFunnels so probably seven, eight years ago as launching a new supplement because I love supplements. I was like, wanna create my own supplement, but I knew how to do it. I found somebody who has a supplement funnel. I look at the structure they'd proven would Work to sell supplements. And they took that structure. I've built my own supplement, put my own copy in my own words, Mt. Phrases. I use it there. I use those as kind of a model, like a business model. This is what we need to do. And, and we launched it and it blew up and we haven't got huge. And what was cool about it was I didn't have to go and do tons of market research and all these things, all he had to do is literally go to the person's Funnel and by their product, I could pull my credit card in my wallet. I spend a hundred bucks, they bought the product and I was able to see everything right.

1 (7m 54s):
A lot of times we see some of the website or a page. It's like the tip of the iceberg. But by paying in buying the persons product and funnel hacking live, I was able to see, Oh, after the, after someone buys a product, they have to sell them with this and they don't sell with this. And this is the process. And after I saw what the process looked like, I was able to model that from my supplement. And that's how we were able to grow supplement companies so quickly.

0 (8m 12s):
There were some amazing reveals fire nation that he shares in the webinar that I was just like, Oh my God, Oh my God. Like really? Can it really be that simple? And the like, the answer is yes. And then it's like, Oh, do this now. Kamonte and what are we thinking in fire nation? We have so much more value coming up. As soon as we get back from thanking our sponsors, feeling extra stress, these days, fire nation, that you're not alone. So what if I told you that better sleep at a better focus and an increase in your overall sense of wellbeing are just 10 minutes a day away. Seriously. If you have 10 minutes, Headspace can change your life. Headspace as your daily dose of mindfulness in the form of guided meditations in an easy to use app. And it's one of the only meditation apps advancing the field of mindfulness and meditation through clinically validated research feeling overwhelmed has space has a three minute S O S meditation for you need some help falling asleep.

0 (9m 1s):
Headspace has wind down sessions to their members of swear buy. And for parents Headspace even has morning meditations. You can do with your kids ready for some mind blowing facts, just for sessions. Can we reduce burnout by 14% in 30 days of Headspace is proven to lower stress by 32% not to mention Headspace has a 600,005 star reviews and Over 60 million downloads You deserve to feel happier. And Headspace is meditation made simple go to headspace.com/fire that's headspace.com/fire FREE FREE a one month trial with access to Headspace is a full library of meditations for every situation. This is the best deal offered right now. Head to headspace.com/fire Today fire nation.

0 (9m 43s):
Are you sick of boring webinars? I am To Russell Brunson has once again, revolutionized the webinar game. This webinar is revolutionary. There is no a boring slideshows in just talking heads. Russell has made this a movie experience. You will be riveted for the entire presentation. You don't want to miss the weird, almost backwards. Funnel a secret it's currently being used by an underground group of entrepreneurs to sell almost anything that you can dream of. Fire nation. You will learn a funnel hacking. That's how to ethically steal over a million dollars worth of funnel hacks from your competitors for under a hundred dollars. You'll also learn funnel cloning, how to then clone their proven funnel inside of click funnels in less than 10 minutes. And then Russell's number one, traffic hack.

0 (10m 23s):
How to get the exact same customers who are going into your competitors, websites to start coming into your funnel. Instead of fire nation, believe me, I was riveted. I've done a million webinars myself. I look at mine and I hate them now because they're a boring. This one is an amazing again, is not just slides and a talking head. It is a fully immersive movie like experience. You have to check it out. eofire.com/clickwebinar. eofire.com/clickwebinar. Russell we're back in. I wanted to talk about funnel cloning. This is the next thing you really do a deep dive into within the webinar, how to then clone their proven funnel inside of ClickFunnels in less than 10 minutes after you funnel hacked, or this is how you then clone the proven funnel inside of ClickFunnels fire nation.

0 (11m 5s):
And we're talking in less than 10 minutes, this isn't rocket science, this isn't days, weeks, years of your life. This is 10 is as we would say down and in Puerto Rico. So Russell take it away.

1 (11m 15s):
Yeah, it's funny. When a, before we built ClickFunnels we used to do same processes. We still would Funnel hack. And we just see, like, this is what we need to crate. And then I had a team of designers and developers and programmers, and we can go and build that on, on, on average, took us about two and three months to build out a single funnel. And I remember when, when we had the idea for ClickFunnels in my business partner, Todd was coding it, their goals. Like we need to make this so simple that even Russell can do it. And so it literally, like, I will look at a Funnel. I tried to rebuild it inside a ClickFunnels one that they had spent three months building in my case, if I can build it. And at the very first time I, I tried, I got stuck and it didn't work. And they, they went back to the drawing board. We got to make it simple enough to Russell can do it. And it went over and over and over again, until eventually I was able to build my very first funnel all the way. And ClickFunnels by myself.

1 (11m 56s):
And it was the most liberating freeing experiences in the world. And So the second step a funnel hack. It is after you see it, then now, because we have this tool that's literally liberated and free to Entrepreneurs. You can go in and ClickFunnels, and you can just drag and drop and build your funnel in minutes versus the months. And that's really the, the, the power. And so in that part of the webinar, we'll do a demo of showing you how to, how simple, how easily it actually is. Because a, I always tell people my main job at ClickFunnels, and I'm like the chief cheerleader. Like I had to get people to believe it's actually possible. When you say it, you're like, Oh, that is, that's it. Like, I can literally, anybody can do that. If you can use the Microsoft word, you can build out a funnel. Like it's that simple nowadays. And so that's kind of what a second step is. This is after you see it here in LA and click funnels, and its very simple, very easy to build up the entire Funnel and then you got something to start driving traffic to and start something to start a start promoting, to start making money with

0 (12m 44s):
And just to be blunt, fire nation, I'm just sick of people saying, Oh my God, I'm not techie. I can never do that stuff. And it's just like, ah, I'm disgusted by it is coming with the podcasting game and then the Funnel game and just see the online marketing game. Just like, listen, we live in a new world now, like if you're not going to use your computer slash a laptop slash your iPad and the internet to do something awesome, like you're really putting us off at massive risk. So get off of this crazy town theory. You've conjured up in your mind that you're not a techie person and guess what figure things out and you don't need it to be super techie. There's an unbelievable and simple tools like click funnels and others that make things so simple. Like, listen, I'm going to sound like a little bit of an old grandpa right now.

0 (13m 27s):
But back in 2012, in 2011, when I was like really starting to get ramped up here that wasn't super long ago, but things were actually a lot harder back then. Like they just didn't have these things, you know, that it allowed you to just do click and drag and poof, there it is on a website. Like you have no excuses now. So stop using those silly, outdated techie blah-blah-blah blahzay excuses. And so I want to here Russell as we just take this home brother, your number one traffic hack on how to get the exact same customers who are going into your competitors, websites to start coming to your funnel instead to take it away.

1 (14m 6s):
She never knows what a lot of ways start tracking. I wrote a whole book on how to get traffic, right? But a one of the things that I think that is everyone overlooks that everyone gets into, like, I need to run Facebook ads or Google or Instagram and all those things are all good, but you got to learn the platform and there's a, it's always changing. And so for me that I'm not, again, I'm not a technical person. That was like, when I started the business, like I have to figure out a way to get traffic to it. I can do that. Doesn't change that simple. And so what I started doing his face is figuring out like who, my competitors, who the people I'm competing against. And there's some really cool research tools. Like one of them is adbeat.com and other called similar web.com where you can take the website or the Funnel of somebody who you're competing against for someone whose got the same customers that you want and you plug it in there and it shows you every single webpage they're buying ads on it is one of the coolest things where once you plug it in and it'll say, okay, here's the 10 blogs at it adds on.

1 (14m 52s):
Here's a, here's like, and here's the website. Here's the things like that. So what I do is I plug it in there. I'm like, OK, my competitors, here's all the sites, their advertising on. And that's not counting Facebook. You know, things like that. It's just a traditional websites. And I go directly to those websites. So I'm like, Hey, I see you as a banner ad from my competitor. Can I buy a banner ad too? And they say sure. And all of a sudden that quick, I've got my banner ad on that the same page of my competitors are getting traffic from. So it shortens the process is nothing technical or nothing difficult. It's just like, where are my competitor's buying ads? Go their pay the dues at the same price as your competitors are. And instantly a percentage of the traffic was going to your competitor's. Now it starts coming to you instead. And when you see it in and get the webinars, break it down and share examples of it. Like it's such a simple strategy.

1 (15m 32s):
If you've ever been frustrated because you can't get traffic or you can't figure out Facebook are, you got slapped, you have an account shut down. Or any of those things, this is something that's like recession proof. It's slap proof. If it works, it's simple. It's not technical. It's just reverse engineering where the traffic is coming from your competitors and then getting in front of that same traffic as well.

0 (15m 48s):
It's a slap proof. I love that phrase. I'm going to steal it. Russell on and give you credit the first two times I use it, but then it's mind For ever sorry about that. But listen, fire nation. You need to recognize the truth that are coming out of Russell's mouth and Russell. I'm going to put you on the spot here real quick, because you know, we didn't talk about this pre, but your team, they put a lot of time into this webinar. I use it a lot of cool and fun things that I really enjoy throughout the webinar. Again, like telling the stories, going to different cartoon things in videos and all these different things. What is one of your personal favorite things about this new website that you created? The you're like, dang, like my team just really came through on X, Y or Z, like was just one of those things.

1 (16m 29s):
So you talked about like, there's so many webinars now and they're boring and we're like, if we're going to do this, instead of just telling the story, like, let's bring the stories to life. How do we bring that to the emotion in the energy in so that people can feel like they're experiencing it? Like you said to me saying, Oh yeah, we give people two comma club awards. Like I want them feeling like they're onstage getting that award or like the anything that I can do to create more belief in people. The more likely the art to be successful, right? Skeptical people will rarely have success for people who believe that the ones who have successful, we got to create a belief. And I think that we create this experience that when you come with a webinar, like you said, it feels differently. Like, Oh my gosh, I'm, I'm, I'm not sick. I'm not watching this. I'm experiencing and in the middle of this thing. And I feel like I'm part of it. And that's, what's so exciting for me when we, when they, we finished it.

0 (17m 8s):
Yeah. You're not just watching it. Fire nation. You are experiencing. It is true. So I want you fire nation to experience it. Like if you're not going to take this call to action, this, somebody like myself, who's been running a multi-million dollar business for eight years and Russell who's now running a business. That's, you know, through the roof, I mean nine figures. We're going to be talking 10 failures at some point. And it's no doubt. I mean, what are you listening to these podcasts for take action. eofire.com/clickwebinar, eofire.com/clickwebinar. Get over there, set up for this free experience. And I'm going to call it a webinar. I'm going to call it an experience and enjoy, and then implement these experiences in your business, in your funnel.

0 (17m 52s):
And of course implement the Value Bombs in your business, in your Funnels in your life period. Cause you're the average fire nation of the five people you spend the most time with you and hanging out with R B and J L D today. So keep up that heat and Russell thank you for sharing your truth, knowledge. Value with fire nation today, for that we salute you and we will catch you on the pickleball court. It makes me mad. Appreciate it. Fire nation today's Value bomb content, which is brought to you by rustle and successful. Entrepreneurs accomplish big, huge goals. And that's why I created the freedom journal to guide you in accomplishing the number one goal in 100 days. And we're talking step by step. So visit the freedom journal.com use promo code podcast for a $15 discount.

0 (18m 33s):
And thank you for listening to my podcast and I will catch you there, or I'll catch you on the flip side.

2 (18m 41s):
You

0 (18m 41s):
Deserve to feel happier and Headspace it can help it's meditation made simple, go to headspace.com/fire for a free one month trial with access to Headspace is full library of meditations for every situation that's headspace.com/fire fire nation. You've watched the webinars before, but you've never seen a webinar. This good. And I mean it, it's not just slides in a presentation. It is an absolute immersive experience where Russell Brunson will teach you a funnel hacking funnel cloning in his number one traffic hack. You wanna watch this free webinar. Believe me. It is a revolutionary eofire.com/clickwebinar. EOFire.com/clickwebinars.